Press "Enter" to skip to content

Jacopo Lorenzini sets his sights on the UK with new fashion short film series

© Proj3ctstudio

Jacopo Lorenzini has signed on to create new advertising campaigns for popular fashion brands NAKEDCASHMERE and Louis Leeman.

Originally from Tuscany, the director has established himself in the fashion industry after working with a number of prominent icons including Roberto Cavalli, Jil Sander, Christian Loubutin and the late Karl Lagerfeld.

With a number of successful advertising campaigns behind him for well-known brands including Adidas, the director has signed on to create a series of engaging short films that will promote popular Italian brands in the UK and across Europe.

After moving to Milan at the age of 24, the director began to network with the local filmmaking and fashion community, working on music and film productions as well as on photography shoots. Following his early success on a number of projects, the director soon started to shoot and direct campaigns for brands including Italian luxury fashion design house Iceberg and Lorena Antoniazzi, a high-end knitwear company which is popular among UK celebrities.

The director’s unique vision and technical approach to his work has allowed him to make a name for himself around the world – being featured in editorials on Harper’s Bazaar, Vogue, Vanity Fair, WWD and Cosmopolitan to name but a few.

Recently, the director collaborated with designer Eleonora Carrisi on an advertising campaign, and is teaming up with other prominent social media influencers and designers in 2020 on upcoming video projects and a documentary.

With his latest short film series set to go into production in the summer, the director will be looking to showcase the allure of Italy’s best kept secrets – and inspire British fashionistas to go for the all-Italian look.

Are you a fan of Italian fashion? Share your experiences with us: @BritainDailyHQ